My Spiky POVs
My SPOVs about the future of marketing highlight a fundamental shift toward education and long-term thinking, and away from selling in the moment.
Erasing Women’s Worth
Women are being erased — as they always have been. This post shares examples from ancient history through today, from the Sumerian goddess Nisaba and Orwell’s wife to Trump’s dark deletions and femicide in Mexico. What is a woman’s worth? It’s worth it to me to raise my voice about what’s at stake.
AI Isn’t a Magic Trick — It’s a Tool
AI is not a magic trick — it’s a utilitarian tool you need to learn to use well and responsibly. Start with these 6 simple principles to guide you on your journey.
What Happens When AI Is Too Sweet?
Is AI Too Sweet? Keeping Things Real (and Human) Tempers the Sugar
Reading Connections: “Real” Stories & Why They Matter Now
Non-Fiction that Helps Make Sense of the Political Chaos
Why Editing Is a Top Skill You Need in the AI Age
How to Edit AI-Generated Content for Accuracy & Excellence
Top 8 Winningest Super Bowl Commercials, a Web Word Wars & an AI Prompt to Try
Fresh Tidbits of Inspo & Info for Content that Zings.
My Unreal Love List & (One) Goal Accomplished
Fresh Tidbits of Inspo & Info for Content that Zings.
Cunningly Clickable Interactive Content Is the Secret Sauce of Engagement
Win Clicks, Customer Love & Have Some Laughs
How I Turned My Resume into a Podcast
Fresh Tidbits of Inspo & Info for Content that Zings.
An Illicit Word Wars, My 2025 Reading List & a Hot Tip for Making the Most of Your SMEs
Fresh Tidbits of Inspo & Info for Content that Zings.
Q&A Inspo You Can Totally Steal for Your Content Strategy
Fresh Tidbits of Inspo & Info for Content that Zings.
AI v. AGI, 2025 Goals & Leveraging SMEs in Your Content Marketing
Fresh Tidbits of Inspo & Info for Content that Zings.
What the Success of Costco Connection Says about the Future of Magazines…
Fresh Tidbits of Inspo & Info for Content that Zings.
Word Games, 2024 Reading Wrap-Up & 8 Filters to Help You Write Great Headlines
Fresh Tidbits of Inspo & Info for Content that Zings.
You Only Need These 3 Things for Customer-Centric Marketing
Fresh Tidbits of Inspo & Info for Content that Zings.
A Good Will Hunting Scene that Could Never Happen Today…
Fresh Tidbits of Inspo & Info for Content that Zings.